CommBank Property app
Commonwealth Bank – CommBank Property app has been recognised as an ABA100® Winner for Mobile Innovation in The Australian Business Awards 2016. The Australian Business Award for Mobile Innovation recognises leading mobile applications that provide innovative solutions for new and existing market needs.
“Commonwealth Bank is committed to delivering simple and convenient solutions that meet the evolving needs of our customers.”
“Discussing the local property market is a national pastime but our research found many Australians looking for a property have a limited understanding of what they can borrow and afford.
“We wanted to empower our customers so they have all the information and insights in one place, anytime, anywhere, to ensure they make informed decisions.
“Using multiple data sources to provide more informative data and estimated market prices, the CommBank Property app is a truly integrated property app solution which provides potential home buyers with the confidence they need.
“Thank you to all the teams across the Group who made the CommBank Property app a reality. This award is fantastic recognition of their hard work and commitment to develop a leading customer-first solution for home buyers.”
The Commonwealth Bank is a provider of integrated financial services including retail banking, premium banking, business banking, institutional banking, funds management, superannuation, insurance, investment and share broking products and services.
The CommBank Property App an innovative property app which has redefined the way Australians search for, find and buy property. CommBank Adopted a customer centric approach to design with a focus on empathy through research, framing the problem, customer needs, generative ideation and prototyping and validation.
The CommBank Property App offers market leading tools and features to help customers make informed property buying decisions. The purpose of the app is to help Australians discover how affordable a property could be, search for properties that suit their lifestyle based on their financial position, assess a property’s estimated market price and when they are ready, and take the first steps to apply for a loan by applying for conditional eligibility. Users can even share their favourite property searches with a buying partner or friend, access relevant articles and information, access various calculators, and view suburb insights to evaluate an area’s long term performance. Users are also able to view real time property search listings, save their favourite properties and see inspection dates.
The CommBank Property app is particularly unique because it uses expert bank knowledge — which draws on multiple data sources — to provide customers with the most comprehensive estimated market price in the market.