The Avolution is a unique, grower-owned and focused business formed to simplify and centralise the marketing of avocados and other fruits.

The Avolution’s strategy provided a new approach to horticulture: working with growers, ripeners, wholesalers and retailers to deliver an innovative, lean supply chain model which forged change and transparency at a commercial level. The Avolution has become Australia’s leading marketing company for avocado and fruit growers: partnering with 120 growers; supplying retail, wholesale and food service industries in Australia and Asia (Malaysia, Hong Kong, Singapore); turning over AUD72M p.a. and growing exports by 300% in the last 18 months. They now export to India and Saudi Arabia, having their first shipments of fruit land in those new markets in March 2023.

The Avolution has always intended to have a lean supply chain, using only 3rd party suppliers that add value to the process and remove unnecessary costs. The Avolution don’t ever take possession of the product. They have achieved efficiencies at grower and pack shed levels (vision graders, robots, optimal carton sizes and point-of-packing product preparation to avoid rehandling before loading); in transport (full loads, use of Escavox’s geolocation trackers to provide transparency and data on time, temperature and location); and at the hub point (managing product from one location, introducing quality inspections before shipping). The Avolution’s modern systems provide transformative data to growers and customers, promoting product quality.

For information about The Avolution, visit theavolution.com.au