Thryv Australia
Thryv Australia has been selected as an ABA100® Winner for SaaS Innovation in The Australian Business Awards 2024. The Australian Business Award for SaaS Innovation [SSI] recognises software as a service products that provide innovative solutions for business and market needs.
Thryv is a global software and marketing services company that empowers small and medium-sized businesses (SMBs), franchises, and agencies to grow and modernise their operations so they can compete and win in today’s economy.
In 2021, Thryv entered the Australian small and medium businesses (SMB) sector by acquiring leading digital marketing and directory services provider Sensis.
Thryv is focused on helping Australian small businesses adopt cloud-based software solutions to better compete in an ever-demanding market.
Thryv puts customers at the very centre of everything they do. By enabling employees to find their value and voice, they provide the best experience and service to their clients. Thryv’s values reflect this pursuit of customer excellence, focusing on how employees interact with customers and the wider industry in general.
With this focus, Thryv has pushed the boundary of what is possible for modern-day small and medium enterprises. Its ambition is to see the same tools used by large businesses – with fully fledged marketing, operations and IT teams – being used by local businesses as well. After all, these businesses are at the very core of the Australian communal personality, and as such, their success makes the community better as a whole.
Empowering small businesses in this manner involves educating them on digital tools and trends. To this end, Thryv knows that just selling them a fantastic product won’t be enough—it must also come with superior service. Thryv’s onboarding team stays with the client until they are fully assured that the business will be utilising their software to the fullest extent. Comprehensive training and 24/7 support are the backbone of Thryv’s success, and incredible NPS scores and outstanding retention rates support this.
To do this, Thryv is constantly innovating its product by collecting user experience data and feeding it back through the platform. Both quantitative and qualitative data are collected from Thryv customers, and the combination helps to guide future releases and earmarks potential avenues for further software growth in the future. One of these innovations was Thryv’s Signatures product, which was implemented after data showed a demand for this kind of product was high in the market.
Thryv’s company core values are entrenched in its focus on helping its customers succeed: providing an excellent product, outstanding service, and ever-available support.
For information about Thryv Australia, visit thryv.com.au