Baiada is one of Australia’s leading poultry producers, with trusted brands including Steggles and Lilydale. Years of experience have led Baiada to become one of the country’s leading poultry producers.

Baiada believe business is about more than producing quality food, but also about feeding communities in every sense of the word — nourishing families, giving kids the chance to play, and lending a hand when life gets tough.

Through initiatives such as the Steggles Charity Nest, grassroots sponsorships, school nutrition programs, large-scale food donations, and innovative consumer charity activations, Baiada has embedded community contribution into the heart of its business.

Since 2001, Baiada has helped raise more than $15 million for children’s charities through the Steggles Charity Nest, while supporting thousands of local community groups, charities, schools, and grassroots clubs. Programs, such as its Fruit for Schools initiative, ensure that children in regional communities have access to healthy snacks. At the same time, partnerships with over 35 grassroots sporting clubs promote youth participation and community wellbeing.

Furthermore, recent brand-led charity activations, including the Steggles Charity Chook campaign and Lilydale’s SecondBite partnership, which has provided over 200,000 meals, highlight Baiada’s innovative approach to mobilising consumers in support of vulnerable Australians. Collectively, these programs deliver sustainable, measurable, and lasting benefits across communities nationwide.

For more information about Baiada, visit baiada.com.au.