In a disconnected world, events bring us together – to be educated, inspired, challenged, entertained and connected. Events matter, so make the tickets matter too. Humanitix is the not-for-profit ticketing platform that gives events impact. It makes event management a delight, and then directs 100% of booking fee profits toward education projects, such as education programs for young girls. Humanitix began in late 2015 when two best friends, Joshua Ross & Adam McCurdie, made a pact to team up to build a technology social enterprise which could change the world at scale. Josh & Adam analysed how charities operate, and saw how they struggled with scale, so rather than investing their time raising millions of dollars for a cause, they decided the best way forward was disrupting a massive industry to shift billions of dollars toward massive impact, using the power of technology.
Thus Humanitix was formed – a first-of-its-kind ticketing platform that is also a registered charity. It helps event organisers run events through its online ticketing software and events marketplace, while redirecting 100% of the booking fee profits to world-changing education programs. Humanitix demonstrates how the power of technology can be harnessed for good in a meaningful, impactful way. Social impact is weaved into its platform, with all booking fee profits funding education projects every time a ticket is sold on Humanitix. This allows both event organisers and event goers to participate in charitable actions through small day-to-day transactions. The impact communication that’s embedded throughout the Humanitix customer journey makes the event organiser look good for supporting education for disadvantaged kids through their events, and makes the ticket purchaser feel good to about where their booking fee is going. This is all the while actual genuine impact is being created to fund the meaningful programs of Humanitix’s expert delivery partners. While it’s a registered DGR-1 charity, Humanitix is first and foremost a technology organisation, aiming to provide the best software and service to event organisers. It does not ask clients to use Humanitix because of its charitable element – it welcomes them to trial Humanitix because it has the most intuitive and sophisticated platform which will enhance their event management experience, accompanied by excellent human-centric client support. Humanitix wants to make the ethical choice also the best option on the market, thereby solving issues for both event organisers and the world. This is also the reason why there is no ‘premium’ that is charged for using Humanitix. In fact, most event organisers save 25% or more when they switch from market competitors. Humanitix also has a special rate for non-profits and schools which is one of the best in the industry, meaning charities & schools can raise even more money when they switch to Humanitix. As a combination of charity and business, Humanitix is leading the way for organisations to start serving a social purpose in a meaningful way.
Humanitix is paving the ‘Way of Social Purpose’ for corporations and careers, which is the next step in the progress of human civilisation. Until now, the developed world has been propelled by the ‘Way of Self Interest’, with companies forming, existing and growing for primarily profit-motivated reasons. There is now a new era ahead, one where the economy, careers and lives serve a social purpose, to combat some of the biggest crises in the world. Humanitix is paving the way for organisations to form and exist for the purpose of bettering the world, through its innovative model.
Humanitix exists to close the education gap around the world. To get there, Humanitix wants to make every event a ticket to opportunity for the children that have been left behind. Planning, research & development Both Adam and Josh were successful in the corporate world before founding Humanitix, which explains how they were able to develop a social enterprise model that is both effective in its social impact and commercially savvy. To date Humanitix has donated over $500,000 to its charity partners. Funding for these education projects are vital, as education is at the root of many social issues in the world including inequality and poverty. Rather than treating the symptoms of the problem, Humanitix has decided to focus on addressing the cause in order to break the cycle of poverty and make positive changes to people’s lives that carry on through multiple generations. Humanitix provides a win-win-win situation for all its stakeholders, which is part of why it has been so successful to date. While event organisers win because of great tech, lower fees and marketing leverage on impact communication, the ticket purchasers also become an active participant in making the world a better place. The booking fee profits then go directly to the beneficiaries i.e. the education projects that Humanitix supports, to close the education gap one ticket at a time.
For further information on Humanitix visit humanitix.com